Tech

Spotify Ad Exchange and Generative AI Ads Launch in India, Offers Access to Platform’s Logged-in Users

by aweeincm1

Spotify is launching its Spotify Ad Exchange (SAX) platform and advertiser-focused artificial intelligence (AI) tools in India. Announced on Monday, the new services for advertisers in the country were launched just a week after its global launch. SAX is a programmatic ad platform that automates the process of buying and placing ads on the platform.

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